As Brad Pitt tears up the track in a real F1 car, I’m not just watching adrenaline—I’m analyzing the real game-changer: crypto brands buying their way into F1’s elite club. From OKX to Crypto.com, these platforms aren’t just advertising—they’re auditioning for a seat at the table. Let’s break down why this isn’t just branding, but identity signaling in one of the world’s most exclusive circles.